Mostly summarized from Gregory Mankiw’s Principles of Economics, 5th Ed.

PART 5   Firm Behavior and the Organization of Industry

Chapter 14 of 36  Firms In Competitive Markets

Section 21 of 24

Table A here


Why do firms in competitive markets stay in business if they make zero profit at price = average total cost?

It is because average total cost includes implicit cost.

Accountants calculate explicit costs that cause a money flow but do not consider implicit costs which do not.

Per Table A, year 1

A farmer’s sales revenue for the year is $250,000 and explicit costs of $150,000.

The farmer's accountant calculates he earns an accounting profit of A – B = $100,000

Originally the farmer invested $1,000,000 to start his farm.

He could have instead put his money in the stock market for an average profit of 5% producing a yearly income of $50,000.

He also had to give up a job that paid a salary of $50,000.

These two $50,000 + $50,000 = $100,000, are implicit non-cash-flow costs.

Considering the farmer’s implicit forgone stock market and wages opportunity costs, economic profit in year 1 is C – D = $0

He stays in the farming business because both explicit and implicit costs are covered.

In year 2 his revenue increases to $275 and he makes a $10,000 economic profit.

In year 3 his revenue falls to $225,000 and he incurs a $10,000 economic loss.

After year 3 the farmer will continue farming only if he expects in the future he will average at least $0 economic profit, otherwise he will exit the market.

… …

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